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Periodic Table of Juicing

The Periodic Table of Juicing

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Creating The Periodic Table of Juicing

Centuries ago, Hippocrates said, “Let food be thy medicine, and medicine be thy food.” Our juicing and plant-based communities intuitively know what this means and have personally experienced the impact fruits and vegetables have on our bodies. But there is also a disconnect between the benefits of food and the medicine prescribed for wellness (and illness).

It has always been my hope to merge medical science with food science to support our juicing community. Fruits and vegetables have unique vitamins, minerals, and health benefits that can be overwhelming to try to put together from memory. When I came up with and presented the concept of a table to my team, and then Dr. Ruhoy, there was a resounding ‘YES.’ So here we are, with the new and evolving Periodic Table of Juicing.


How Do You Use The Periodic Table of Juicing?

We created this table to guide juicers worldwide on the benefit profiles of fruits and vegetables and favorite juiceable nuts and roots. Our goal is to make it easy to design delicious, healthy recipes and estimate their yield. We divided the Periodic Table of Juicing into ten sections and 138 element tiles composed of 100 unique elements. We then organized the table based on the body’s organ systems; digestive (gut health), cardiovascular, nervous system (brain), skin & hair, immune, etc. “Within the groups are vegetables or fruits that contain at least one ingredient that has at least one known benefit for that system,” Dr. Ruhoy.

We prioritized Gerson Juicing and Cancer Prevention to the Table of Juicing because both impact so many people in our community. We included two trending sections: Mental Health and Mitochondria. Mental health is more well known. Mitochondria is the powerhouse in every cell in our body linked to health and a rising number of illnesses. Dr. Ruhoy is an expert in the field of mitochondrial health, and she will dive into more detail to help us all share her understanding of how our mitochondria help us have strong, healthy bodies. Please note, there are more systems than there was space for in the table for instance, the reproductive system is not included, but we will write about this system and its juicing elements in the future.

There is much overlap as the plant foods have many ingredients that have important benefits for more than one organ system.” – Dr. Ilene Ruhoy


How We Designed the Table of Juicing

The Periodic Table of Juicing is just like the Periodic Table of the Elements. It is a foundational document that organizes information at a structural level. Everyone I show it to can see a way to use it, whether as a way to create recipe combinations or to see what foods have what nutrients and what specific properties. In compiling the Periodic Table of Juicing, we discovered that raw fruits and vegetables are underrepresented scientifically. For instance, since we cannot find the glycemic index for raw fruits and vegetables, we will endeavor to assemble this useful information in future months.

We have researched the nutritional value of each element and its active ingredients and worked extensively with Dr. Ruhoy to perfect groups of elements. (ex. Carrots have beta-carotene, lutein, & lycopene).

Unlike the Periodic Table of the Elements, the rules for PURE’s Periodic Table of Juicing are not defined by atoms and subatomic particles. Our table is a softer system to connect a food element with its active healing ingredients to create unique recipes and diets.

If you have an underlying health condition, consult with your doctor.

periodic table highlight for C

Why Cold-Pressed Juice Matters?

Suppose you have found us online and wondering how juice and a table of juicing elements matter, let us explain. At PURE, we see juice as a cornerstone or a building block. We do not view cold-press juice as a supplement but as a component of a balanced, plant-based diet. When we provide what our bodies need, lots of seasonal produce, we feel young, heal quickly and stay well. We do not claim juice is a cure-all. We believe that a diet rich in cold-pressed juice, fruits, vegetables, and healthy fats combined with exercise can improve our health and well-being and lower our risk factors.

Green juice
PURE’s proposition is simple, for every quart of juice we drink, we are consuming three pounds of produce. If we drink one-two quarts per day, we can affect a substantial change in our health. At the core, we are saying, “an apple a day keeps the doctor away,” “you are what you eat,” and finally, what Hippocrates said, “let food be your medicine.”
Dr. Ruhoy, as a vegan, board certified neurologist with a fellowship in integrative medicine. She is part of a new wave of healers that  went into medicine, knowing there is a deeper connection between nutrition and health than has traditionally been accepted. As a doctor, she treats one patient at a time. As PURE’s Chief Medical Officer, she can bring wellness to many. Her goal is to make a meaningful contribution to the body of knowledge showing the benefit of adding juice to our diet. We are honored to work with her.
Today, we know more than ever before about phytonutrients and the underlying chemistry and physiology of food than ever before. Modern medicine is only just beginning to understand nutrition at the cellular level. Dr. Ruhoy is uniquely qualified to connect juicing to optimal health and healing. She had this understanding before attending medical school and has been passionately taking a deep dive into plant-based nutrition all of her adult life. Dr. Ruhoy is a living example of, “physician heal thyself,” part of her story is her recovery from brain cancer. You can read about her story in an interview we did with her and Mimi Kirk here.

I started PURE Juicer as a company to make the world’s best juicer. 

As time has gone by, I’m continuously drawn into the world of health. Yes, we make a unique two-stage juicer and perhaps the only juicer that will efficiently juice some of the elements (like broccoli juice). But more importantly, this is about the incredible community of people who are achieving optimal health literally with an ounce (or quart) of prevention and treating chronic disease by drinking cold-pressed juice. Our body truly is our temple, and when fed properly, we regularly see people’s lives and bodies transformed. As the founder of PUREJuicer, I hear remarkable healing stories; as someone who has undergone my recovery, I can attest to a body and spirit transformation and the corresponding feeling of health and well-being.

The Periodic Table of Juicing is for everybody, not just PURE Juicer owners (although yields only apply to PURE Juicer). I want anyone and everyone who can see a benefit from how we have organized this information to use it and be well. Our goal is for those who see it intuitively to understand how to use the content to manage their health better. My family doctor said she would give it to her patients, other friends would use it as a menu planning guide, and for most of us, a way to make the best juice, share recipes, and be part of the juicing community.


The Future of The Periodic Table of Juicing- Join Us

This table will be a living document that we will continually add to based on your experience and ours. I hope many of you will submit recipes, blogs, and videos of the juices you love. We are all connected and deeply share in understanding the meaning the original periodic table of elements provides. Intuitively and at-a-glance anyone looking at the Periodic Table of Juicing will see we are connecting the relationship between the foods we juice (the elements) with the health benefits (the sections) associated with them.

As an aside, something I look forward to is different regional tables. There should be other charts for different geographic regions. I can’t wait to collaborate with you on these regional tables.


New Recipes And Education For Each Section

Each month, we will post a new blog written by Dr. Ruhoy that dives into the system’s science. It will include new recipes to try out and at least one demo video to make a fresh juice. That same month, we will post the latest yield estimates for the corresponding elements. You can see how this works by reading Dr. Ruhoy’s first blog about Cancer Prevention (link to blog)

This project collaborates with Ilene Ruhoy, MD, Ph.D., who is now our Chief Medical Officer for PURE Juicer, and David Jenkins, the mastermind behind the graphic design. I would also like to thank my entire team for their input, edits, juice testing, and being a part of my passion.



David Feinberg
CEO | founder |

Cool Cruciferous recipe
Brett Canaday

Brett Canaday – PURE Juicer Community Spotlight

Interview by Jen Longtin, PURE Juicer

Our PURE community is a vibrant bunch of juicers from around the world making a difference in their health and the health of others. Our goal is to use these stories to inspire everyone to new levels of vitality and community.

PURE first learned about Brett through his fun and informative Tik Tok account (@juicefeaster) where he posts regular content about the power of juicing. When we found him on Instagram too, we were thrilled to have him join the PURE community. 

Brett is on a mission to cleanse, regenerate, and transform people with the powers of juicing, living foods, and fitness & healthy lifestyle habits. 

He specializes in creating content that provides impactful advice and recommendations for healthy living.

With a diverse career background that melds chemistry, nutrition, manufacturing, entrepreneurialism, health coaching, and adventure travel, he has especially unique expertise and the ability to help others.

Thousands of people turn to Brett for advice on healthy living strategies and his recommendations for tools and products that will assist them with their health and wellness journey. He provides value by creating “Everything you need to know about…” content because not everyone has the time to research the latest tools for a healthy lifestyle. Whether it’s the best juicer, minimalist running shoe, meditation application, or adaptogenic mushroom powder, Brett can help guide you on your wellness journey!

What do you want us all to know about you?

“I grew up in midwest USA on a small family farm. It was an idyllic upbringing. I had tons of fields, forests, and creeks to explore. The farm life was awesome, but I wanted to try my hand in the world outside the farm. I went to college and started a career that led me around the globe.

After traveling the world working for others, my wife and I decided to start a business back in our home state of Indiana. We founded a business and ran it successfully for 15 years from 2004 to 2019 ultimately selling the business to start new adventures. Juicing and my health played an important role in this decision to change my career!”

Orange juice

Why did you start juicing? 

“I bought my first juicer right after I graduated from college, I was curiously drawn to the idea of juicing for health and wellness after picking up a juicing book at a local natural food co-op. I juiced for a little while but lost interest as my rigorous work & travel life progressed. With the crazy schedule, travel, and stress of my career, my health deteriorated. I ate too much of the wrong things, drank too much alcohol, worked too much, didn’t sleep enough, etc. You know the story! The vibrant energy of my youth was soon replaced with poor health. From aches and pains to being overweight, to getting sick multiple times per year, my health was headed down the absolute wrong path.

When I ended up on my back with one of the worst cases of shingles, missing multiple weeks at work, I knew I had to change or forever be destined for illness and disease. I dusted off my 20-year-old juicer and started putting it to work consistently and consuming fresh juices daily. Once I saw the results from flooding myself with juices, I never looked back.”

Brett before and after

What did you notice (and in what timespan) did you notice the impact of juicing?

“Almost immediately, I noticed a drastic impact from my daily juice consumption habit. The first thing that really caught my attention was the disappearance of a small knot that formed on the inside of my calf from a severe bruise I acquired while working. The knot had been present for about 3 months before I started consuming juice regularly. Within 10 days, the knot had totally disappeared. This drove me to dig deeper.

I had been eating a completely plant-based diet for a few years prior to starting juicing, but I was still having some occasional bouts with sore-throats, bronchitis, general fatigue, poor fitness progress, etc. At this point, I was curious if I could kick these last symptoms to the curb for good!

This led me to embark on a 30-day juice-only juice feast or solid food vacation. Over a couple of months, I progressively kept adding more and more juice into my lifestyle until I felt confident enough that I could go 30 days consecutively consuming 5-7 liters of juice plus ½ to 1 gallon of water per day. So on January 1, 2018, I started the journey and finished it successfully on January 31st! I consumed a minimum of 2000 calories per day, with no restriction. 

This was a truly transformative experience for me to say the least! I was working full time managing the manufacturing portion of our business and had more energy than I had ever had in my entire life! My dry skin patches went away, I shed the extra pounds that I’d been carrying for years, my clarity of mind and focus was intense, my sleep was deep and I needed less of it. I am proud to say that I haven’t been sick one day since. It was absolutely incredible! 

My results were so profound to me that it was during this 30-day juice feast that I decided that I wanted to completely change my career and dedicate my life to helping others experience the changes that I experienced with juicing. We sold our business and now I help others learn how to implement the same practices that I used to catapult my health to new levels.”

What do you recommend to people afraid to start juicing? 

“My recommendation is to start slowly with some simple 1-3 ingredient recipes like carrot-apple-ginger or pineapple-raspberry. Keep it simple and don’t stress about making a super complex 10 ingredient recipe. This will help you build your confidence and comfort level with your juicer and get you started while you develop the flow and process for juicing in your kitchen. This will also take less time to prepare until you get a good feel for the process. By having success with simple juices early on, you’ll feel good about keeping it a consistent habit for years to come.”

What is your favorite juice? What is the recipe?

“One of my favorite juices is my Celery Cilantro Tonic recipe!”

Celery Cilantro Tonic

  • 1 Head of Celery
  • 2 Cucumbers
  • 1 Green Apple
  • 1 Bundle of Cilantro
  • 1 – 2 Inch Thumb of Ginger
  • 1 – 2 Inch Thumb of Turmeric

Makes about 1 Liter of juice

What do your followers say once they have been juicing for a month?

“It is always such a pleasure to hear positive feedback from my audience after they have added juicing into their lifestyle! For those who keep it consistent for a month, they usually comment on how light, lean and limber they feel; how their mental clarity has improved; how they’ve shed pounds; how they now crave healthy options of juice, fresh fruits, and veggies rather than junk food; how their skin is softer, eyes are brighter & just an overall feeling of vitality!”

What do you like about using the PURE Juicer? 

“I have used a ton of different juicers, both home and commercial models, and I have to say that the PURE Juicer is the best of the best! When I seriously committed to juicing initially, I realized that my original juicer just didn’t have the capabilities that I was looking for; i.e. yield, nutrient extraction, low oxidation, etc.

So I went on a mission to trial 10’s of different juicers to find the best. Compared to all of the other juicers that I have used, the PURE Juicer yields the most volume of juice…by far! In addition, I’m looking for an absolutely pulp-free juice and the PURE Juicer provides this the best by utilizing state of the art pressing cloths. The juice is silky, smooth, rich, pulp-free, and luxuriously delicious…every time!

Also, I absolutely love to make fresh pineapple juice. The PURE Juicer is the easiest, most efficient pineapple juicer that I have ever used! I simply cut the crown off, cut the fruit into thirds or fourths depending on the size, fold up in the press cloths and press the most delicious pineapple juice ever! No peeling or chopping necessary! If I’m juicing 3 pineapples, I will get 1 additional liter of juice more than what I would extract by using any other juicer. 

In addition, the PURE Juicer is all stainless steel and it is so well designed that clean-up is a cinch!”

How do people connect with you?

“The best way to connect with me is by direct messaging me on any of my social media platforms: Instagram, TikTok & YouTube @JuiceFeaster.”

Orange juice, PURE juicer, and fruit
Brett with dog and fruit and veggies

Anything else we missed?

“I want everyone to feel as amazing as I feel right now! Plain and simple. I truly believe that if everyone felt like I feel right now after my years of juicing, the world would be a different place. I want you to have no aches and pains. I want you to have the same level of calm, buzzing energy that I have. I want you to have the best level of fitness. I want you to have mental clarity such that you can remain laser focused on whatever task is at hand. I want you to be at your optimal weight s that you can do whatever you want, whenever you want. I want you to fit in the clothes that make you feel your sexiest! Above all else, I want you to be the healthiest human on the planet. It is within your reach! Keep that juice energy flowing!”

We welcome you to follow Brett on Instagram and Tik Tok @juicefeaster.

Photos provided by Brett with features from IG @juicefeaster.

David Feinberg holding carrots

We Should All Be Drinking Cold-Pressed Juice

The Ultimate Choice for Healing and Nutrition

What is it? Why is it different? How do you make it?
Author: David Feinberg, Founder and CEO of PURE Juicer
With a quote from our new Chief Medical Officer at PURE Juicer, Ilene Ruhoy, MD, Ph.D.

Inside this Article:

Including fresh juice as part of a well-balanced diet is an important way to achieve a healthier, more energetic, and disease-free lifestyle. Fresh and raw foods are rich in proteins, carbohydrates, essential fatty acids, vitamins, enzymes, and minerals, the most essential building blocks for our body. My hope is to explain the cold-pressed juicing process and to educate you about why true cold-pressed juice is so much better than juice made by any other process.

What Is True Cold-Pressed Juicing?

Cold-pressed juicing is a two-stage process that involves the grinding and pressing of fruits and vegetables. This process is the same one that has been used for centuries and to this day for apple cider and extra-virgin olive oil production. It is the tried and true method to extract delicate flavor esters, vitamins, minerals, enzymes, and phytonutrients from produce.

The first stage quickly and efficiently grinds the pulp to a fine mash. Preventing heat build-up is the key to preserving enzyme levels, preventing oxidation and acidification.  The grinding process uses a powerful and fast (3450rpm) stainless steel cutter. Because the process is fast, the produce remains cool while being ground and the nutrient quality is preserved. The second stage presses the juice from the ground mash. Optimizations made in the last seven years have improved the grind quality and added efficiency to the pressing process. This means better juice quality and higher yields but the true cold-press process remains unchanged.

True cold-press juice has the highest yields. For example, if we start with 1000g of produce and make 750ml of juice, that is a 75% yield. With celery up to 88-90% can be achieved, leafy greens 53-58%, carrot 67-73%. The average yield of a true cold press juicer is 67% and this is the most complete, longest-lasting, freshest, most nutritious, pulp-free, silky-smooth juice you have ever tasted. Perhaps I used too many superlatives but they all apply. The point is, there is a correlation between yield and the completeness of the juice. When juice is complete, it stores longer, tastes better, and has the most beneficial content to improve vitality. It is generally agreed, true cold press juice is the best there is when used for healing the body.

Why Should You Drink Cold-Pressed Juice?

Cold-pressed juice is easily absorbed by the body. By removing the fiber, the juice is almost instantaneously digested. Where in a healthy person food takes two to three hours to digest, it is estimated that the body can absorb the nutrients from a cold-pressed juice in 10-15 minutes.

Before we move forward, let’s talk about fiber. 

People always ask, “what about the fiber? Isn’t it important, why remove it?” The entire point of true cold-press juicing is to remove the fiber so the body can unlock the juice’s energy without having to expend energy “Yes, but isn’t fiber an essential element in our diet?” Yes, it is; fiber is still a valuable component in our daily diet. I believe in a healthy diet with salads and fresh fruit. It is easy to consume as much dietary fiber as is required by the body to maintain optimal health. I do not recommend removing fiber from all meals but simply suggest adding pulp-free juice to a diet that already has plenty of fiber built into our daily routine. Think about it this way, if we drink 1 quart of juice daily, that is the same as eating 3 pounds of fresh produce; who eats that many carrots, celery sticks, or salads? By adding fresh raw juice into our diet we are making tons of nutrients, vitamins, and minerals available for rapid uptake into our body in a gentle and natural way so we can heal and regenerate. In closing, eat well, and get plenty of dietary fiber in your daily meals.

The key to absorption into the body is removing the fiber; by eliminating fiber, the body wastes no energy digesting it. The purpose of the press cloths is to filter the fiber out, allowing only the nutrient-rich juice to flow through. This is the essence and core of true cold press juicing. By following this time-tested process, we are providing our body with the easiest meal for our body to absorb. As an aside, smoothies take more energy and are harder to digest than regular food. Step one of the digestive process is the act of chewing and moistening our chewed food with saliva. Without this step, the rest of the digestive system has to do more work to do. When drinking juice, the best practice is to ‘chew’ your juice and add saliva is a critical component of digestion. Potentially, allowing the juice to warm to room temperature, would aid digestion as cold liquids shock the stomach whereas warm fluids enter the small intestine immediately. I hope this explains why pulp-free juice made by true cold pressing is the easiest food for the body to absorb.

Our new Chief Medical Officer shared when she likes to drink juice: “My favorite time of the day to drink juice is immediately after waking up before I have had anything else. This is because our body’s cells have fasted overnight, and the body is primed to absorb all of those nutrients,” explains Dr. Ruhoy. “When you drink juice first thing in the morning, all these nutrients are absorbed so efficiently and effectively that your body can use the energy immediately.”

Green cold-pressed juiceWhy Make Cold-Pressed Juice at Home?

True cold-pressed juice is the very best juice that can be made because it is completely extracted juice that is raw and unpasteurized. I recommend making cold-pressed juice at home or finding a small business that makes it in small batches. The best juice is the one you can drink immediately after pressing because it guarantees it is the highest quality possible.

Juice made with a true cold press juicer retains its health benefits longer than the juice from other types of juicers (centrifugal, slow, masticating, etc.) Juices will keep for 24 to 72 hours, depending on the type and freshness of the produce. Always start with the freshest produce for the highest quality and longest storage life. Green juice is the most delicate and will keep for up to 24 hours. Carrot-apple and similar juices will keep for up to 72 hours with little difference in taste.

Freezing juice: Did you know you can even make large batches of juice and freeze it into single servings? I know one family the juices every other Sunday and make 8-10 gallons for the following two weeks. This is an incredibly efficient way to juice. Laboratory testing for enzymes with an electron microscope confirms that fresh frozen juice retains up to 95 percent of the original enzyme count and nutritional value when measured after 30 days. Finally, previously frozen juice made by the true two-step process tastes just as good as fresh-pressed juice – yes really.

What Are the Medical Health Benefits of Cold-Pressed Juice?

Fruits and vegetables are essential to health. Cold-pressed juicing can help meet or even exceed the recommended daily intake of these powerful foods.

Research related specifically to cold-pressed juice follows:

pomegranates, kale, and lemonWhat Are Other Potential Health Benefits of Cold-Pressed Juice?

Other benefits to drinking cold-pressed juice include healthier-looking skin, looking younger, improved bowel and gut health, and overall looking and feeling better. While not all these benefits are medically proven, they are easy to see and feel in ourselves and others. And we believe, like Hippocrates, that food is medicine.

Additional potential benefits of cold-pressed juicing:

  • Anti-Aging: Including fruits and vegetables high in vitamin A may help decrease inflammation and slow the aging process. Two vegetables rich in vitamin A are kale and carrots.
  • Reduce Stress: Vitamin C can significantly lower levels of the body’s stress hormones like cortisol. Oranges, grapefruit, spinach, tomatoes, and red peppers are all good sources of vitamin C.
  • Cleanse the System: Doing a one-day cleanse can be highly beneficial to your system. “Sometimes, the gut just needs to rest and heal,” explains Dr. Ruhoy. “Since you’re not consuming anything during a fast, blood, nutrients, and oxygen can be sent elsewhere to let the other organs do their job.”
  • Help Treat Chronic Disease: Eating a diet filled with fruits and vegetables can be helpful when combined with therapies to treat chronic disease. If you’re grappling with a chronic ailment, be sure to speak with a healthcare professional to learn more about your condition and the effects of juicing.
  • Brighter and Shinier Eyes: Fruits and vegetables known to be good for the eyes include sweet potatoes and carrots.a name=”4″>
  • Decrease Bloating and Water Retention: If you want to reduce bloating, you need fruits or vegetables full of helpful digestive enzymes like pineapple. Fennel and ginger can also reduce bloating. Dr. Ruhoy says that celery juice is particularly good for the gut.
  • Help Keep Colds and the Flu Away: Drinking cold-pressed juice can help support the immune system. Apples, carrots, oranges, kale, and beets are beneficial.
  • Work to Reduce Cell Damage: Drinking fruits and vegetables high in vitamin E may help slow cell damage. Think spinach, kiwifruit, and blackberries.
  • Improve Your Skin: Drinking juices that target inflammation can help fight acne.   Consider adding apples, cucumbers, carrots, ginger, and blueberries to help minimize acne and get glowing skin.

How to Make Cold-Pressed Juice at Home

There are only two options for two-stage cold-press juicers with hydraulic presses that truly maximize nutrition and juice yield. (Here’s a comparison of the top two cold-press juicers.)

This video will show you how to make juice using a true cold-pressed technique with a two-stage juicer. Today’s juicer is the PURE Juicer (Full disclosure; I created and built the PURE Juicer).

Watch the video below to see how easy it is to make cold-pressed juice at home with the PURE Juicer.

I am using Dr. Ilene Ruhoy’s go-to juice to build my immune system during the “flu-season’ months. It includes some ingredients that she will try to use in every recipe, like ginger and turmeric. And with the addition of lemons, apples, cucumbers, celery, and yellow beet, there is more than enough juice to share with loved ones.

Pure Juicer with veggies and fruitsDr. Ruhoy’s Immune Booster Juice Recipe

Link to video:

  • 2 Lemons
  • 2 Cucumbers
  • 2 Apples
  • 1 Bunch of celery
  • 1 Yellow beet (or substitute a red beet if needed)
  • 1 inch of Ginger
  • Small piece of turmeric

Thanks for taking the time to learn about cold-pressed juicing. In my next blog, we will dive into one of our favorite topics, green juice. We will include more helpful tips about why green juice is essential for our bodies and share a few recipes that everyone in your household will love.

Happy Juicing,

David Feinberg,
Founder & CEO of PURE Juicer

Ilene Ruhoy headshot

Juicing for Life, Health, and Happiness!

by Ilene S. Ruhoy, MD, PhD

To juice fruits and vegetables is to optimize what nature has provided for our longevity and continued well-being. Numerous studies support the health benefits of juicing, including tremendous anti-inflammatory, antioxidant, and anti-carcinogenic effects. Juicing can be a very important part of a healthy lifestyle, whether it was for preventative or therapeutic purposes. It can reduce our risk of many chronic illnesses that plague Americans, including stroke, heart attacks, diabetes, depression, pain, obesity, and autoimmunity.

The best way to incorporate juice is to drink a large glass of freshly made juice, preferably by a home juicer, first thing in the morning. Our gastrointestinal tracts are pure and naïve after our overnight fast. Without the presence of fibrous foodstuffs, our digestive systems have not had to do much work in the form of the secretion of enzymes and acid. So, the multitude of nutrients and compounds present in the juice can rapidly absorb into the cells of the gut, which is highly optimal as there is quick transit time. Therefore, if food is present, in any form, in the gut prior to consuming juice, it may slow down movement from stomach to small intestine and can the juice ingredients can ferment, creating inflammation and decreasing the health benefits. An empty stomach is the best time to consume fresh juice.

juicer products
pears, carrots, and greens ready for juicing

There are a great many symptoms and diseases we can target with juice. For example, berries, turmeric, cucumbers, and carrots have cancer-fighting compounds; turmeric, rhubarb, coconut, blueberries, and blackberries can help minimize the risk of cognitive decline; and mango, kiwi, garlic, dandelion, and blackcurrants can support the immune system. Apples have boron, ginger has zinc, garlic has selenium, parsley has iron, spinach has molybdenum, and chard has selenium. Cabbage has vitamin K, kale has carotenoids, beet greens have folic acid, and oranges have vitamin C. What a bounty!

Juicing is a great way to consume therapeutic amounts of highly beneficial compounds. Kale, for example, has anti-carcinogenic compounds as well as nutrients that lower cholesterol, but how much kale can one eat in a day, or can one eat kale every single day? And if so, to what extent will the diet then exclude other necessary fruits and vegetables?

Therefore, the best approach is to juice daily to ensure we are feeding our bodies and our brain the nutrition it craves. Make the use of your juicer as routine as you would with your morning coffee. It is better than your morning coffee because not only is it more nutritious, but it is hydrating as well.



Carrot juice – for high cholesterol, poor digestion, obesity, poor eyesight

Fennel juice – for diarrhea, parasites, menstrual cramps, pre-menstrual syndrome symptoms including bloating, menopausal symptoms, eczema

Celery and Celeriac juice – for hypertension, poor digestion, arthritis, joint and muscle pain. (Note: celeriac juice is not often thought of – but it is delicious!)

Beet juice – for constipation, liver support, arrhythmias, vascular disease, anemia.

Cucumber juice – for hypertension, history of breast cancer, sluggish digestion, high cholesterol

Melon juice – for wounds, poor eyesight, hypertension, vascular disease

Here are some recommended medicinal recipes (for many more see our new book to be published summer 2020 titled PURE JUICING FOR LIFE AND LIVING):

for all indications

Powerfully anti-inflammatory and antioxidant

  • 2 to 3-inch root turmeric
  • 1, 1-inch ginger
  • 2 cloves garlic
  • 1 apple
  • 1 cucumber
  • 1 lemon
  • A handful of kale off the stem
  • 1 dropperful ashwagandha tincture
spinach, oranges, lemons, and kale
kale, apples, grapes


  • 1 bunch spinach
  • 1 lemon
  • 1 lime
  • 1 bunch of kale off the stem
  • 1 red beet


  • 4 apples
  • 1 bunch of red grapes
  • 1 bunch of kale off the stem


  • 1 whole pineapple
  • 1 bunch dandelion
  • ½ cup pomegranate seeds
  • 1 bunch rhubarb
  • 1 3-inch ginger
  • 20 red grapes

Diet fads and trends are not necessary. Counting calories is not necessary. What is necessary is focusing on what nutrition we are feeding our bodies for optimal function.

There is so much, for our health, we can do with juicing. It can transform the days of our lives by improving our fatigue, our stress, our sleep, our body mass, our cognition, and our pain. So, juice and drink and toast TO LIFE!

Green Detox juice



  • 1/2 pineapple (including core), peeled
  • 1 medium fennel bulb, trimmed
  • 1 large green apple, cored
  • 1 lemon
  • 1 lime
  • 1 2-inch piece ginger
  • 1 small bunch kale, to yield about 3 packed cups
  • ⅓ cup packed cilantro

@ Matthew Kenney Cuisine



  • 2 Limoneira Meyer lemons
  • 1 bunch dandelion greens
  • 2 leeks
  • 1/2 inch fresh ginger

Note: This is a strong juice.
Add apples for sweetness or cucumbers to make it less strong.

@ Healthy Grocery Girl



  • 12 Large Carrots
  • 2 medium Zucchini
  • 1 medium Cucumber
  • 1 Stick of Celery
  • 1-2 Apples
  • 1 Inch Slice of Cucumber

Yield: About 3 pints

@ Dr. Andrew Saul | “Vegetable Juicing For Everyone”



  • 2 cucumbers
  • 8 celery stalks
  • 4 apples
  • 16 leaves kale with stalks
  • 1 lemon, peeled
  • 2 in (5 cm) piece of ginger

Makes 2 servings of 16-20 oz (500-600 ml)

@ Joe Cross | Reboot with Joe



  • 1 Small Beetroot
  • 2 Apples – (Golden Delicious or Royal Gala)
  • 1/4 Small Pineapple
  • 1 Stick of Celery
  • 1 Small Handful of  Spinach
  • 1 Inch Slice of Cucumber

Makes 2 servings of 16-20 oz (500-600 ml)

@ Jason Vale | Juice Master


  • 2 cucumbers
  • 4 celery stalks
  • 3 kale leaves
  • 2 romaine lettuce leaves
  • 1 jalapeno pepper, seeds (partially or entirely) removed
  • 1/2 lime, peeled

@ Food Republic

Gerson Therapy


Juicing is one of the four components of the Gerson Therapy.

The hourly fresh and organic juices are flooding the body with live, active nutrients, eliminating toxins and restoring the cellular function.

On the full therapy, the Gerson Patient drinks 13 x 8oz fresh juices daily:
1 orange, 4 green, 5 carrot/apple, and 3 carrot juices

oranges and orange juice


Ingredients for 8 oz / 236 ml Orange Juice:

  • 2 organic oranges

Unlike the other juices for the Gerson Therapy, the orange juice should not be prepared in your two-step juice machine so the skin of the fruit to does not release any aromatic oils, which can interfere with the Gerson Therapy.
Instead of using your PURE Juicer for the morning juice, use a simple manual reamer-style citrus juicer.

In cases of diabetes, arthritis and inflammatory/allergic conditions, Gerson Practitioners often substitute the orange juice for another carrot/apple juice.
(Patients work out their individual protocol with their Gerson Therapy Practitioners.)


green juice and ingredients


Ingredients for 8 oz / 236 ml Green Juice:

  • 6-7 big leaves (with stalk) of romaine
  • Red leaf lettuce
  • 2-3 leaves of escarole
  • 2-3 leave of endive
  • 3-4 leaves of red cabbage
  • 2-3 young inner beet tops (inner leaves)
  • 2 leaves of Swiss chard
  • A quarter of a green bell pepper
  • 3-4 leaves of watercress
  • 1 medium green apple, Granny Smith or as sour and hard as possible

Try to include as many of the ingredients as possible and do not substitute.
Add enough of the approved ingredients to end up with an 8 ounce green juice.

Wash all the produce. Cut the apples and leave the core and the seeds out.
Grind your produce into the wet pulp while feeding your produce in the feed tube. Always rotate your produce, since mixing apples with any vegetable boosts all nutrients above what they measure individually.

You can roll up smaller produce into the bigger leaves. Insert the pusher into the feed tube and turn the juicer on. Push the produce through.

When using a press bag, the wet ground up produce falls directly into the bag. Fold the bag and transfer it over to the tray. Place the bag in the middle of the tray.

When using a press cloth, the wet ground up falls directly on the open cloth placed on a tray or baking pan. Fold the cloth according to the directions and transfer it over to the tray. Place the cloth in the middle of the tray.

green juice and ingredients


Ingredients for 8 oz / 236 ml Carrot/Apple Juice:

Wash and brush the carrots. Do not peel them. Cut the ends of the carrots off.
Wash the apples and remove the stem. Cut the apples and leave the core and the seeds out.

carrots and juice


Ingredients for 8 oz / 236 ml Orange Juice:

  • 5-6 organic carrots

Wash and brush the carrots. Do not peel them. Cut the ends of the carrots off.

We’ve always been convinced based on our testing data that the PURE Juicer is your best fit for the Gerson Therapy. After an intensive test and review procedure, the Gerson Institute officially approved and recommends the PURE Juicer for its therapy.

We proud to be able to offer you the best two-stage and cold-pressed juicer on the market to support you on your Gerson Therapy Healing Journey.


Healing the Gerson Way, Charlotte Gerson with Beata Bishop
Nutritional Healing After The Work Of Dr. Max Gerson, Kathryn Alexander

Special thanks to Fran Batzer who works as a certified Gerson Therapy Home Set-up Trainer and Holistic Health Coach, for allowing us to use her videos.





Use just about any fruit to make these refreshing and simple treats. We like watermelon, grapefruit, pineapple, or pomegranate.

For completely smooth pops, just pour your organic cold-pressed juice in the popsicle molds. You can add fruit purees, a little citrus pulp or berry seeds to add texture.


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Nut Butter recipe


Make your own homemade and organic nut (or seed) butter. The PURE Juicer grinds nuts into a healthy and creamy nut butter.

Use grid #3 for smooth nut butter or use grid #4 for chunky nut butter.

Put your favorite nut mix in the feed tube before you turn the PURE Juicer on.
Use the pusher to push the nuts down the feed tube and leave it in before turning it off.

Not only will you have the satisfaction of having made your own nut butter, it also gives you control over the quality and the piece of mind that comes with knowing what you’re eating.


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Nut milk with almonds


A common way to make nut milk is using a high speed blender to blend up nuts and water together, then strain the blended nut mixture using a nut milk bag and press as hard as you can. An easier way is to put the nut mixture in a PURE press cloth and use the 5000 lbs force from our PURE press to conveniently squeeze the last drop of nut milk out – completely pulp free of course.

Did you know that you can make raw organic nut milk while using your PURE Juicer only?


  • 1 cup raw organic almonds – soaked overnight (this step reduces the level of phytates)
  • 4 cups cold pure filtered water
  • vanilla bean (optional)
  • dates or honey (optional)


  1. Soak almonds for at least 12 hours in pure filtered water. This is an important step as it breaks down the phytic acid and enzyme inhibitors in the almonds.
  2. Rinse almonds well and toss the water.
  3. Set up your PURE Juicer with a bowl and a strainer under the feed tube. Place a cloth inside the strainer.
  4. Use grid #4 on your PURE Juicer
  5. Insert a few almonds in the feed tube and add a little bit of water to it. Start with just a little as you don’t want to overload the tube.
  6. The nut water mixture will fall in the cloth and you will see the nut milk starting to collect inside the bowl.
  7. Once you are done grinding, fold up the cloth with the nut water mixture and place it on your PURE press.
  8. Keep pressing until you got the last drop of nut milk.

Enjoy your fresh nut milk by itself or add some vanilla or honey to it.  Variations are endless!



Did you know that making pesto dates back to the ancient Romans?

They ate a paste called moretum which was made by crushing cheese, garlic, and herbs together.  The first mention of a recipe for pesto can be found in an Italian book dating from 1863 called La Cuciniera Genovese. Pesto is traditionally prepared in a marble mortar with a wooden pestle.

An easier way to make homemade and fresh pesto is using your PURE Juicer.

Use grid #4 and your fresh and organic ingredients.

Basil Pesto Ingredients:

  • Fresh Basil
  • Toasted Pine Nuts
  • Garlic
  • Lemon Juice
  • Parmesan Cheese
  • Olive Oil
  • Salt & Pepper

Cilantro Pesto Ingredients:

  • Fresh Cilantro
  • Sunflower Seeds
  • Chick Peas
  • Lemon Juice
  • Parmesan Cheese
  • Jalapeno
  • Olive Oil
  • Salt & Pepper

You can store the pesto in the refrigerator for a week or in the freezer for up to three months.  We recommend using ball jars and adding a thin layer of olive oil on top to prevent air from getting to the finished product.


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