Bench built

The PURE Juicer, Bench Built and Handmade

Get a behind-the-scenes look at the artisan-crafted, small-batch production of the PURE Juicer from PURE’s founder, David Feinberg.

Next time you’re shopping or in your home, look around: how many custom, bespoke products do you see? Chances are, they are few and far between.

Cranberry Orange drinks

Dry January Shrub Recipes: Cranberry-Pomegranate-Clove-Orange and Pineapple-Rosemary-Ginger

Dry January? Make your taste buds tingle with a fruit shrub recipe: cranberry-orange-pomegranate-clove or pineapple-rosemary-ginger.

If you’re locking up the liquor cabinet and picking up the seltzer water this January, you’re not alone. In December, one in five adults indicated they would participate in Dry January, abstaining from alcohol for the length of the month.

Erica Taft credits cold pressed juicing for healing her autoimmune conditions

PURE Juicer Community Spotlight – Erica Taft

Our PURE community, made up of vibrant juicers across the globe, are committed to making a difference in their health and the health of others. Our goal is to use these stories as inspiration, and to demonstrate how juicing can help anyone reach new levels of vitality and community.

When we met Erica in 2022, we knew she struggled with auto-immune issues. As a holistic nutritionist who has an inspirational instagram presence (@overcome_autoimmune), she has been quite open about her journey using juicing and raw foods to change her health. We knew that her results had shocked her doctors, but it wasn’t until we did a live with her in October 2022 that we fully understood the role the PURE Juicer had played in the restoration of her health. We are grateful to share her story with you.

Fruits and vegetables

3 Must-Have Recipes for a New Year Juice Cleanse

Apples, lemons, celery, and pineapple lie together on a kitchen counter in a bunch.

Purify, strengthen, and soothe your body with these three must-have juice recipes for your New Year Cleanse.

A glass mug full of warm, mulled apple cider, garnished with a cinnamon stick, sits on a countertop

Holiday Spice: Mulled Apple Cider + Sweet Potato Asian Pear Juice

Keep the holidays healthy this year with two delicious spiced beverages: mulled cider, made with apples and lemons, and sweet-potato-asian-pear juice, both infused with spices ground in the PURE Juicer.
There’s a chill in the air, the fire is crackling, and your favorite holiday movie is cued up. The only thing that’s missing? A cozy drink!

At PURE, nothing exudes winter holiday comfort like the smell of cinnamon, cloves and other mulled spices. Lucky for us, we have a stainless steel two-stage cold press juicer that can not only extract the most nutrient dense juice for us during these cold winter months, but can also easily grind spices to be make hot mulled cider and spiced juice.

Refreshing cucumber celery juice sweetened with green apples and the subtle tang of lemon juice is poured from a pitcher into a glass bottle labeled PURE Juicer. Two juice bottles stand in front of a PURE Juicer, sliced lemons, sliced cucumbers, and a stack of green apples.

Cucumber Celery Juice with Apples and Lemons

Don’t like the taste of celery juice? We dare you to try this delicious, hydrating recipe made with apples, lemons, and cucumbers.

Before the world came to a screeching halt in the spring of 2020, one of the biggest trends on Instagram was the constant stream of celery-juice toting celebrities. Gwyneth Paltrow, Kim Kardashian, Selma Blair, and Pharrell Williams had all given their seal of approval on this bright green, sugar-free drink. In response, social media influencers began flocking to their local juiceries.

Glass bottles holding immune-boosting ginger turmeric orange lemon wellness shots sit together on a countertop in front of a PURE Juicer.

Ginger Turmeric Orange Lemon Immunity Shot

Are you and your family fighting the cold from you-know-where? Viruses abound this winter, and whether you’re already in the trenches or simply trying to prevent another week of quarantine, a good recipe for immunity wellness shots is a power tool to have in your imunity toolbox this winter. These juice shots are great to drink on their own or to even add to juices like carrot juice or your favorite green juice.

You may have heard “there’s no cure for the common cold,” but here at PURE we know the benefits of a super-charged immunity system, care of nutrient-dense whole foods. That’s where this zinger of an immunity booster comes in!

A bowl of black grapes sits in front of two bowls full of fresh cranberries.

Powerhouse Cranberry Pomegranate Juice Recipe

‘Tis the season for holiday cocktails, and what can be more festive than a beautiful juice made from bright red cranberries?

Our gift to you is a homemade cranberry pomegranate juice that looks and tastes delicious–and also boosts your immune system! Our powerhouse juice is full of vitamins that will keep you healthy throughout the winter season.

Five bottles of green juice are lined up on a kitchen counter, next to a PURE Juicer.

Homemade Detox Green Juice Recipe

If your body is in need of a reset–and let’s face it, many of us are in need of a reset around this time of year–you may be on the lookout for a new purifying green juice recipe that will detox your system. If so, you’re in for a treat: our fresh, purifying Big Green Juice will not only tantalize your taste buds, but also cleanse and calm your digestive tract.

Before we get to the nitty gritty of our Big Green Juice, you may have questions about embarking upon a green juice cleanse. Juicing vegetables has become quite popular in recent years, despite the fact that many people report “fearing” the look of green juice (we still can’t get over this 2014 YouGov survey).